In the middle of the mists covering the
SACRED MOUNTAINS I was making my way through
the people out in the chilly weather at the
local market, when my attention was awakened by
THAT MAN who was staring me, I felt deep down that
none of my secrets could be kept secret from him.
Physically he had the same figure of other men but HIS
BEING CROSSED CENTURIES OF KNOWLEDGE and work putting him-
self light years above our comprehension. After that fugitive
encounter that man appeared to me only in DREAM like a sort of
communication with no sounds reveling, little by little, in a rig-
orous calculated order all the rules that command our existence.
He introduced me to the relations that exist between the universe cos-
mos and the functioning of the human machine, the 7 LEVELS OF BEING that we
can obtain, the drift of religions and the total forgetfulness that every man
has of himself. To recover the fragments of this consciousness, inserted in the
MYTHS OF MANKIND, rises from the ashes of the past SEVENSHIRT, the myth brand.
POWERFUL AND AWARE this ancient breath guides us to the creation of a new brand that
for its reason of being is far away from the main business logic, trying to BRING
TO LIGHT what is ESSENCE AND HARMONY, unquestioned properties of every human be-
ing. Scan through the colors of skin, the different accents and religions to
see finally where we can find the end of wars and the abuse of our planet.
We believe that our EVOLUTION ISN'T DIRECTED TO ANY PLACE, ISN'T PART
OF A TIME GRIP IT IS SIMPLY HERE AND NOW, overcome by a reality that
often confuses and corrupts our spirit, that continuously tells us
how we must be instead of exalt THE PERFECTION THAT WE ALREADY
OUR DREAM is a “family” of people that breathes with us,
that enhances the work of everyone as for the work of
the single … that the ideas are BORN FREE and time of
each one doesn’t become a prison but an opportunity
to take a STEP TOWARDS THE ABOVE.